Sunday, January 10, 2016

EmbroidMe CL versus Vistaprint

If you read our comparison to Custom Ink, you should have a sense of some respect as a reasonable alternative in some individual cases.  That is not our feeling about Vistaprint.  This article will compare on several of the same attributes as we did for Custom Ink which will (hopefully) show you why we don't have the same mutual respect for Vistaprint as others.

One thing that we do know Vistaprint seems to do way better than us on advertising and getting their marketing messages out there.  We could learn a few things from their marketing.

Pricing - Most of the time we are better priced.  While we haven't compared every single item, we have better pricing on the basics for their regular pricing.  Vistaprint does frequently have sales (promotion codes) that will save you money.  However, we're still usually a few dollars less expensive than Vistaprint's sale prices as well.

Delivery / Turnaround time - Our standard turnaround time on business cards is about a week (5 business days) with no extra charge.  Vistaprint standard turnaround is also 5 business days but includes an additional $13.99 shipping charge.  Their economy turnaround (8 business days) still has a shipping charge of $6.99.  We also have a few sets of cards that will complete faster for 1000 card order for no extra charge.

Shipping - If you pick up at our location in Crystal Lake, we do not charge shipping.  We only charge shipping if you want the cards shipped to you at your location.   We use UPS and the charge is based on normal UPS shipping charges.  Their minimum shipping charge is $6.99 and can be $24.99.

Paper Stock available -  We have some of the same stock and some different stock.  Normally we have plenty of options for you to choose from.  We do have a book with most of the paper types so that you can touch and feel them if that is needed.

Design tool -  This is another area that Vistprint has a theoretical advantage over us.  Their tool allows you to design your own card, banner, or other item.  We have you sketch out your card and then work in the tool.  However, this is also a point of failure if the images you include are not crisp and clear, they print them anyway.  We review the images and make sure that the provided art will create the desired result.  The number of banners and other large print items that are way too pixalated is one of our huge reasons to be sad when we hear that someone used Vistaprint.

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